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How to Optimize Your LinkedIn Profile for Better Connections and opportunities
LinkedIn is more than just an online resume in today's professional world, it’s a powerful networking tool that can open doors to new...
appleorchardmarket
Apr 103 min read
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What is a LinkedIn Social Selling Index (SSI) and why is it important?
If you're using LinkedIn to grow your professional network, build brand authority, or generate leads, then understanding your Social...
appleorchardmarket
Feb 202 min read
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Maximizing Your Leads on LinkedIn: A Guide for Startups and Scale-Ups
LinkedIn is a powerful platform for generating leads and building relationships, especially for startups and scale-ups looking to grow...
appleorchardmarket
Feb 204 min read
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Storytelling for Science: How Med-Tech Startups Can Use Storytelling to Simplify Complex Technologies.
In the med-tech industry, ground breaking innovations often come with complex technology and scientific language that can make it...
appleorchardmarket
Nov 14, 20246 min read
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Maximizing SEO for Your Marketing Strategy
In today's digital landscape, SEO (Search Engine Optimization) is crucial for increasing your brand's visibility and ensuring that...
appleorchardmarket
Sep 17, 20245 min read
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The Essentials of Branding: How to Create a Strong and Memorable Brand
Branding goes beyond selecting colours or designing a logo. It encompasses the company's ethos, values, operational methods, and desired...
appleorchardmarket
Jul 5, 20244 min read
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Maximizing Your LinkedIn Presence: The Best Metrics to measure your success.
In the ever-evolving digital landscape, LinkedIn remains a powerful tool for B2B marketing. Leveraging LinkedIn effectively is crucial...
appleorchardmarket
Jun 13, 20244 min read
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Unleashing the Power of Canva: How to Elevate Your Brand. Updated with new Canva features.
Disclosure before we start this blog. We don't get paid by Canva but of all the tools we use at Apple Orchard Marketing this is one we...
appleorchardmarket
Apr 23, 20245 min read
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"Differences in Hashtag Usage Across Social Media Platforms: What You Need to Know"
In the ever-evolving landscape of social media, hashtags have emerged as powerful tools for content discovery and engagement. From...
appleorchardmarket
Apr 9, 20244 min read
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Title: "Maximizing Your Email Marketing Strategy: Tips for Effective Use"
In the fast-paced realm of healthcare startups and scaleups, savvy marketing strategies are paramount for making waves in a competitive...
appleorchardmarket
Mar 25, 20243 min read
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"Unlocking the Power of LinkedIn: Understanding Personal Profiles vs. Company Pages"
In the world of professional networking, LinkedIn stands out as the go-to platform for businesses and individuals alike. With over 700...
appleorchardmarket
Feb 27, 20244 min read
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Unlocking the power of Press Releases: A comprehensive guide
In the ever-evolving landscape of public relations and marketing, one tool has stood the test of time: the press release. Despite the...
appleorchardmarket
Feb 14, 20244 min read
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5 Must-Have Tools for Effortlessly Optimizing Your LinkedIn Profile.
We know how important LinkedIn can be to an B2B marketing strategy but i am sure many of you find it time-consuming. Especially if you...
appleorchardmarket
Jan 16, 20243 min read
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Mastering LinkedIn: A Guide to Optimizing Your Personal Profile.
Many of us have thought about what to put in our LinkedIn profile when we first joined or when we are looking for a new position but...
appleorchardmarket
Dec 8, 20233 min read
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What to include in a communications plan
A communications plan is a crucial tool for any organization or business looking to effectively communicate with its target audience. In ...
appleorchardmarket
Aug 17, 20234 min read
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Increasing your LinkedIn engagement
We all want to maximise our customer or investor engagement on LinkedIn and there are lots of different post types we are sure you have...
appleorchardmarket
Jun 2, 20234 min read
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Targeting the right early customers.
Knowing who your target audience is and then finding out a little more about them than their job title and email address or phone number....
appleorchardmarket
Apr 27, 20233 min read
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Start ups, when do you need to consider marketing?
We have done a few blogs now around different marketing activities, Choosing your brand colours, developing you marketing plan and use of...
appleorchardmarket
Jan 26, 20234 min read
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Making sure your social media presence is right for investors
Many companies think about customers and potential customers when setting out their digital marketing plan but you also need to consider...
appleorchardmarket
Dec 14, 20226 min read
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Followers and connections on LinkedIn
This blog will look at the difference between followers and connection and how to make the most of both to increase your reach on...
appleorchardmarket
Oct 28, 20225 min read
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